Blog · · 2 min read

Invest in your Product Owner

Why the Product Owner is often the most underinvested role in Scrum — and why getting stories to READY-READY before sprint planning is a business investment, not just a process step.

E.g. ROI for faster sprints without delivery to the customer or PO coming for a demo – I believe they still have value in having a fast feedback cycle, even if internal, and even if used mainly for the team improving its performance. But its clear that the ROI will be a lot smaller than if the sprint result is actually taken by the customer or other groups in the company, both to earn money, as well as give much better feedback.

Scaling AI Activity to Impact

Practical thinking on turning AI pilots, adoption, and portfolio work into business impact - by finding the constraint, changing the work, and proving value as you go.

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Yuval Yeret helps product and tech leaders move from agile theater to evidence-informed delivery. Work with Yuval →

Keep reading
  1. 01 Explore Product Owner / Team responsibilities Exercise
  2. 02 When and Why You Need a Product Operating Model
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