Choosing your Agile Marketing Tool
Jira vs Trello vs physical boards for agile marketing: how to choose your Kanban/Scrum tool based on team size, complexity, and the marketing work you do.
Jira vs Trello vs physical boards for agile marketing: how to choose your Kanban/Scrum tool based on team size, complexity, and the marketing work you do.
Ba (the Japanese idea of shared space and emergent knowledge) as a way to understand what makes great agile teams different from co-located ones.
Reflections on a teaching mindset in coaching and consulting: when to instruct, when to ask, and how to stay curious rather than prescriptive.
A concrete Kanban board design for a marketing team: workflow stages, WIP limits, classes of service for campaigns vs. always-on content, and metrics to track.
A starter Kanban board for marketing teams: adapted from Henrik Kniberg's original to use language and workflows that click for marketers.
Why SAFe gets called prescriptive, and why the real problem is practitioners treating a configurable framework as hard-coded rules.